Terms of Service

Last updated: August 2, 2026

These Terms of Service (the "Terms") are a binding agreement between you and [LEGAL ENTITY NAME] ("Built Different", "we", "us") covering the Built Different mobile app, the builtdifferentapp.com website, our live and on-demand classes, and everything else we offer through them (together, the "Service"). By creating an account, buying a membership, or letting a child use the Service, you agree to these Terms. If you do not agree, do not use the Service.

These Terms include our Waiver & Safety Disclaimer, our Privacy Policy, and our Children's Privacy Notice, each of which is incorporated by reference.

1. Who can use Built Different

You must be at least 18 years old and the parent or legal guardian of every child you add to your account. Children do not create or control accounts. Every child profile is created, owned, managed, and deletable by the adult account holder, and every action taken under a child profile is treated as taken by you.

One account is for one household. You are responsible for keeping your login credentials confidential and for all activity under your account. Tell us promptly at hello@builtdifferent.com if you believe someone else has accessed it.

2. Child profiles and your responsibilities as a parent

By adding a child profile you confirm you are that child's parent or legal guardian and you consent to our collection and use of that child's information as described in our Children's Privacy Notice. You can review, correct, export, or delete a child's information, and withdraw that consent, at any time from the app or by emailing us.

You agree that you are responsible for:

• Deciding whether each activity is appropriate for your child's age and ability.
• Supervising your child during workouts and live classes.
• Providing a safe, clear space and any equipment used.
• Everything your child does on the Service, including anything they share with a team.

3. Membership, billing, and automatic renewal

Memberships are sold as auto-renewing subscriptions through Apple In-App Purchase. Apple is the merchant of record: Apple bills you, and your purchase is also governed by Apple's own terms. The plan name, price, and billing period are shown in the app before you buy, and those displayed terms control.

• Payment is charged to your Apple Account when you confirm the purchase.
• Your subscription renews automatically for the same price and period unless you cancel at least 24 hours before the current period ends.
• Apple charges the renewal within 24 hours before the current period ends.
• If we offer a free trial and you do not cancel before it ends, it converts to a paid subscription. Any unused portion of a free trial is forfeited when you buy a subscription.
• If we introduce a price change, it will not take effect for your existing subscription until you are notified and, where Apple or applicable law requires it, you consent.

A "founding price" or similar promotional rate applies only for the period stated at purchase. After that period the subscription renews at the then-current standard price, subject to the notice described above.

4. Cancellation and refunds

Cancel any time in your Apple Account subscription settings, or at apps.apple.com/account/subscriptions. Deleting the app does not cancel your subscription. When you cancel, you keep access until the end of the period you have already paid for, and you are not billed again.

Because Apple processes the payment, refund requests are handled by Apple under Apple's refund policy, and we generally cannot issue refunds directly. If you believe you were charged in error, contact us and we will help where we can. Nothing here limits refund or cancellation rights you have under the consumer laws of your state or country.

5. Health, safety, and no medical advice

Built Different is a fitness product, not a healthcare provider. Nothing in the Service is medical advice, diagnosis, or treatment, and no one delivering our content is acting as your or your child's physician.

Physical activity carries an inherent risk of injury. Before your child begins, you should confirm with a qualified healthcare professional that they are healthy enough to participate, and you should tell us nothing about their medical history — we do not collect it and cannot screen for it. Stop immediately and seek medical attention if a child experiences pain, dizziness, shortness of breath, or any other warning sign. Please read the Waiver & Safety Disclaimer in full before participating.

6. Live classes and third-party platforms

Live classes are streamed through third-party platforms, including Instagram Live. Those platforms are operated by companies we do not control, they have their own terms and privacy practices, and they set their own minimum age requirements — Instagram requires account holders to be at least 13. Where a child is under a platform's minimum age, the class must be watched on a parent's device and under a parent's account. We are not responsible for third-party platforms, their content, or their availability.

We publish a class schedule as a convenience, not a guarantee. Class times, instructors, formats, and the on-demand library can change, and individual classes may be rescheduled or cancelled. A missed class is not grounds for a refund or credit.

7. Workout codes and activity credit

Some activities are credited by entering a code we share, which is valid for a limited time after the activity. Codes are for your household only. Sharing codes publicly or outside your household, entering a code for an activity a child did not do, or otherwise submitting activity that did not happen is a breach of these Terms, and we may reverse the credit, remove earned rewards, or suspend the account.

8. Teams, coaches, and competitions

If you join a team, a coach and other members of that team can see the child's display name, avatar, and activity totals on shared leaderboards and challenge standings. Do not join a team if you are not comfortable sharing that. You can leave a team at any time, and a coach can remove a member from their team.

Coaches are responsible for how they run their own teams. Where a coach is not our employee, we do not supervise or endorse them, and they are not authorized to make commitments on our behalf.

Challenges and competitions are for motivation. Unless we publish separate official rules for a specific competition, no prize of monetary value is offered, and no purchase or payment improves anyone's chance of winning. We may correct standings, void results obtained through inaccurate or automated activity, and end a challenge early.

9. Minutes, points, badges, and other virtual items

Active minutes, points, badges, avatar items, and anything similar we award are a limited, personal, non-transferable licence to use a feature of the Service. They are not your property, not currency, and have no cash value. They cannot be bought, sold, traded, redeemed for money, or transferred between accounts, and they expire when the account or the relevant profile is deleted. We may adjust, recalculate, expire, or discontinue them, including to correct errors or to reverse activity that was not genuinely earned.

10. Acceptable use

You agree not to:

• Share account access, credentials, or workout codes outside your household.
• Record, download, screen-capture, re-stream, or redistribute our classes or workout videos, or show them in a gym, studio, school, or other commercial or group setting.
• Use the Service for any commercial purpose, including training your own clients.
• Submit false activity, or use scripts, bots, or emulators to earn rewards.
• Upload or share anything unlawful, harassing, hateful, sexual, or otherwise harmful, or anything that identifies another person's child without their parent's consent.
• Scrape the Service, probe it for vulnerabilities, interfere with its operation, or try to access another household's data.
• Reverse engineer, decompile, or attempt to derive the source code of the app.
• Use the Service to train a machine learning or AI model.

11. Our content and your licence to use it

The Service and everything in it — video, audio, workout programming, text, artwork, badges, avatars, software, the Built Different name and logo — is owned by us or our licensors and protected by intellectual property law. Subject to these Terms and an active subscription where one is required, we grant you a limited, personal, non-exclusive, non-transferable, revocable licence to access and use the Service for your household's own non-commercial use. We reserve every right not expressly granted here.

Music, third-party footage, and other licensed material in our content is licensed to us for this Service only, and your licence does not extend to using it separately.

12. Content you provide

You keep ownership of anything you submit — a profile photo, a support message, a form response. You grant us a worldwide, royalty-free licence to host, store, reproduce, and display it as needed to operate and support the Service. You confirm you have the right to submit it, including consent from anyone shown in it.

We will not use a child's image or likeness in marketing or publicly visible content without separate, specific written consent from their parent or guardian. If you send us feedback or suggestions, we may use them freely without obligation to you.

13. Communications

We send account, billing, safety, and other transactional messages by email and push notification as part of the Service; these are not marketing and you cannot opt out of them while your account is active. Marketing email and SMS are separate, and we send them only with your consent. You can opt out of marketing email using the unsubscribe link, and out of SMS by replying STOP. Message and data rates may apply, and message frequency varies. Consent to marketing messages is never a condition of buying a membership.

14. Suspension and termination

You can stop using the Service and delete your account at any time from the app; deleting the account deletes your children's profiles and their activity data as described in our Privacy Policy. Remember to cancel your subscription with Apple separately.

We may suspend or terminate access if you breach these Terms, if we are required to by law, or if we reasonably believe it is necessary to protect a child, another member, or the Service. Where it is reasonable and lawful to do so, we will tell you why and give you a chance to put it right first. If we terminate your account without cause while you are within a paid period, we will refund the unused portion of that period where we are able to.

Sections covering virtual items, our intellectual property, disclaimers, limitation of liability, indemnity, and dispute resolution survive termination.

15. Disclaimers

Except where the law does not allow it, the Service is provided "as is" and "as available", without warranties of any kind, express or implied, including implied warranties of merchantability, fitness for a particular purpose, and non-infringement. We do not warrant that the Service will be uninterrupted, error-free, or secure, that any class will run as scheduled, or that using the Service will produce any particular fitness, health, or performance result.

Some jurisdictions do not allow the exclusion of certain warranties, so parts of this section may not apply to you, and nothing here limits rights you have under mandatory consumer protection law.

16. Limitation of liability

To the fullest extent permitted by law, we are not liable for indirect, incidental, special, consequential, exemplary, or punitive damages, or for lost profits, data, or goodwill, arising out of or relating to the Service. Our total liability for all claims relating to the Service is limited to the greater of the amount you paid us in the 12 months before the event giving rise to the claim, or one hundred US dollars ($100).

Nothing in these Terms excludes or limits liability that cannot lawfully be excluded or limited, including liability for death or personal injury caused by negligence, for fraud, or under any non-waivable consumer protection law. Some jurisdictions do not allow these limits, so they may not apply to you.

17. Indemnity

You agree to indemnify and hold us harmless from claims, damages, and reasonable costs arising out of your breach of these Terms, your misuse of the Service, or your violation of anyone else's rights, including claims relating to a child you added to your account. This does not apply to the extent a claim arises from our own negligence or misconduct.

18. Disputes and governing law

These Terms are governed by the laws of [STATE], without regard to its conflict of laws rules. [DISPUTE RESOLUTION CLAUSE — counsel to confirm whether to include binding arbitration and a class action waiver, the opt-out mechanism, and the small claims carve-out.] Before starting any formal proceeding, please contact us at hello@builtdifferent.com so we can try to resolve the issue directly.

19. Apple as a third-party beneficiary

These Terms are between you and us, not Apple, and Apple is not responsible for the Service or its content. Apple has no obligation to provide any maintenance or support for the app. If the app fails to conform to any applicable warranty, you may notify Apple, and Apple will refund the purchase price of the app to you; to the maximum extent permitted by law, Apple has no other warranty obligation. Apple is not responsible for addressing any claim relating to the app, including product liability claims, any claim that the app fails to conform to a legal or regulatory requirement, and claims arising under consumer protection or similar law. Apple is not responsible for investigating, defending, settling, or discharging any third-party claim that the app infringes intellectual property rights. You represent that you are not located in a country subject to a US Government embargo or designated as a "terrorist supporting" country, and that you are not on any US Government list of prohibited or restricted parties. Apple and its subsidiaries are third-party beneficiaries of these Terms and may enforce them against you.

20. Changes to the Service and to these Terms

We may change, add, or remove features as the Service develops. We may also update these Terms. If a change is material, we will notify account holders — by email, in the app, or both — before it takes effect, and we will update the date at the top of this page. Continuing to use the Service after a change takes effect means you accept the updated Terms. If you do not accept them, cancel your subscription and stop using the Service.

21. General

These Terms are the entire agreement between you and us about the Service. If any provision is found unenforceable, the rest stays in effect. Our not enforcing a provision is not a waiver of it. You may not assign these Terms; we may assign them in connection with a merger or sale of our business.

22. Contact

[LEGAL ENTITY NAME], [REGISTERED ADDRESS] — hello@builtdifferent.com